Remember the opening ceremony that took place on the evening of April 15 this year at the New Workers Stadium, the home of Beijing Guoan in the capital city of Beijing? It was an amazing show. Remember the exciting match between Argentina, led by Ballon d'Or winner Lionel Messi, and Australia at the same venue, the New Workers' Stadium, on the night of June 15? Behind all this cultural and sports intellectual property, it all points to various important projects of CNNC - a domestic company - from Beijing Guoan to the New Workers' Stadium to the main venue of the Beijing Winter Olympics, the town of Prince City in Chongli.
Fans who know the Chinese Super League, especially Beijing Guoan, know that there is a company behind the giant Chinese Super League club that has been quietly supporting it. After CITIC Group took over part of Beijing Guoan FC, Sino has been investing for years, and filling the void of championships that the capital city's fans have been missing for years with the FA Cup title is the biggest return on Sino's relentless investment.
Of course, under the CFA's neutral name policy, Zhonghe's most awesome move was to spend a large amount of money to complete the acquisition of the remaining shares of the club in order to maintain the historic branding of "Beijing Guoan", which was a historic brand, and to remove it from the original name of the club, Beijing Zhonghe Guoan FC. The removal of the word "Zhonghe" from the club's original name has allowed Beijing Guoan to continue to be a legend in the Chinese Super League, and even in Chinese soccer.
The past three years have been a tough year for Chinese soccer and a tough year for Beijing Guoan. With no home revenues and almost zero income, Sino still maintains the normal operation of the club. From the exciting moments of "Go Wuhan" in the AFC Champions League, to knowing the huge risks of going abroad to play in the AFC Champions League, they still sent their team to the tournament and took on the huge follow-up costs. In a special time, CCH's quiet efforts have made Beijing Guoan an alternative model for Chinese soccer, maintaining the attitude of a wealthy family and not disappearing off the map like the clubs that have fallen behind.
The most amazing moment in Chinese soccer this year was the emergence of the new Beijing Guoan Stadium, which has not only strengthened the landmark of Beijing soccer, but has also become another mecca for Chinese soccer. Of course, behind this is Zhonghe quietly pay and bear three years of construction delays, cost increases, closed management and even the loss of the Asian Cup; in order to ensure that the body to return to the public life in the best condition, Zhonghe sacrificed a considerable amount of economic benefits to create more than 100,000 square meters of activity space for the public.
After Chinese soccer returned to normalcy in the new season, Beijing Guoan's home ground, New Workers, witnessed more heartwarming moments, from Yushu teenagers to visually impaired fans to role models in Beijing. The constant presence of special groups of fans in the stands of the New Workers shows that Sino Group always keeps in mind its social welfare attitude and responsibility. In the face of the toughest challenges, CCHG always keeps its original intention in mind, perseveres relentlessly, and continues to create miracles. It is very difficult for such a private enterprise. As a fan, I am very grateful for the contribution these companies have made to Chinese soccer, and even to Chinese sports in general.
