In addition, the U.S. Tour, Inc. will continue as a U.S. 501(c)(6) tax-exempt organization, retaining administrative oversight of the new entity's asset tournaments to which the U.S. Tour contributes, including tournament sanctioning, tournament management and rules, and all other "roping" responsibilities. Jay Monahan will continue to serve as Chairman and Ed Herlihy will continue to serve as Chairman of the U.S. Tour Policy Committee, and PIF Chairman Yasir Rumayan will join the U.S. Tour Policy Committee. The DP World Tour and the LIV Golf Tour will retain similar administrative oversight of their respective tours.

The board of directors of the new business entity will include Chairman Rumayan and CEO Monaghan. The board of directors of the new entity will also include Rumayan, Monaghan, Herlihy and JimmyDunne, a member of the U.S. Circuit Policy Committee component. The complete board components will be announced at a later date, with representative membership expected from the three founding organizations. The parties will work to finalize the terms of the agreement in the coming months, with details to be announced in due course.

MTG's official microblogging site wrote: "Today, we are filled with respect and passion and are closely connected to the ancient capital of eight dynasties. The two are linked by common progress, mutual achievement and exploration of new development models.

MTG injects new power into this solemn city with its toughness and vigor; injects youthful passion into this compatible and simple city with the spirit of modern e-sports. Zhengzhou, with its lush vegetation and beautiful scenery, has paved a new road for MTG; Zhengzhou, with its rich history and hospitality, has added a strong cultural heritage for MTG. From today, MTG Club has officially landed in Zhengzhou in the name of the city. In the long time to come, we will feel the historical atmosphere of this ancient capital with the most devout heart, write a new chapter of this city, and create new achievements for this city!"

Lidl becomes title sponsor of Trek road cycling team

Recently, hospitality company Hilton upgraded to Global Partner of the 2023 Ryder Cup, after being the Official Hotel Provider of the Ryder Cup. The new partnership agreement with golf's greatest team competition further strengthens Hilton's close ties with the sport. The company has been an official partner of the DPWorldtour since 2022 and 2023 European Ryder Cup captain Luke Donald is a Hilton brand ambassador.

Vieira said, "Every matchday in my career has been memorable. I've had the privilege of experiencing Anfield first-hand. The decibels are at their highest there. The sound and passion of the fans is incredible."

The survey also covered fans' sound preferences. 34% preferred fan theme tunes. 55% claimed to recognize the pre-Champions League theme tune in less than 2 seconds.

According to the survey, the "top five voices associated with the world of soccer" were ranked as follows:

1-Club anthem

2 - National Anthem

3 - Fan Applause

4 - Champions League pre-match theme song

5 - Cheers from the fans

Expedia became a Champions League partner in 2018. Before last year's Champions League final, Ronaldinho was recruited to act as a tour guide and took a small group of lucky fans on a tour of central Paris.

Global partnership agreement with Fnatic

Recently, Sony and Fnatic signed a global cooperation agreement, in which the two parties will work together to carry out in-depth cooperation on the peripheral products of Sony's eSports sub-brand INZONE, aiming to create more professional eSports equipment for eSports players and PC gamers.

Sony will also work with Fnatic to produce content for the gaming community to provide a better gaming experience for players, including Fnatic fans.

MLS renews contract with home building retailer

Recently, MLS and leading home building materials retailer HomeDepot will continue to be the league's official home décor retailer after a multi-year partnership agreement. As the sport of soccer continues to grow in North America, both parties will continue to connect with emerging fans.MLS and HomeDepot will create unique experiences for fans and customers to celebrate the sport. The partnership dates back to 2008 and The Home Depot will continue to inspire every fan through passion and inspiration.

James was invited to be the Le Mans starting flag bearer and waved the flag to start the race

Lakers forward LeBron James will be the starting flag bearer at the Le Mans Centenary Race on Saturday, June 6, as the top motorsports race, the Le Mans 24 Hours, officially announced. James will start the Le Mans 24 Hours by waving the French tricolor flag.

Since 1949, the role of Le Mans flag bearer has been that of a celebrity from politics, sports, movies or other industries. Previous official flag bearers include Rafael Nadal (2018), Brad Pitt (2016), Alain Delon (1996), Georges Pompidou (1972) and Steve McQueen (1971).

Pierre Fillon, Chairman of the Le Mans race organizers, said, "James is a true sporting legend whose achievements and record deserve respect and admiration. We look forward to introducing him to the unique atmosphere of Le Mans and to the excitement of the centenary of the world's greatest endurance race."

In a statement, James said, "I'm honored to be a part of witnessing a moment in motorsports history rather than the wonderful experience of witnessing it on their highest stage."

Industry News

2023 Guangzhou International Dragon Boat Invitational to be held on June 17th

On June 6, a press conference for the 2023 Guangzhou International Dragon Boat Invitational was held at the Guangzhou Municipal Press Conference Hall.

A total of 125 dragon boat teams and nearly 5,000 athletes will take part in this year's Guangzhou International Dragon Boat Invitational Race 2023, which will be held on June 17 in the Pearl River section between the North Gate Square of CUHK and Guangzhou Bridge, according to a report. Before and after the race, the organizing committee will also carry out activities combining dragon boat culture and intangible cultural heritage culture for public participation.

There are four events in the Dragon Boat Race, including: passing: passing

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