According to the editor-in-chief of Spanish media outlet As, Loncero, on December 21, manager Didier Deschamps instructed Benzema to leave the team with an injury during the World Cup in Qatar.

Benzema reportedly knows that his injury is not serious. He thought he could recover in 10 days at most, so he had planned to stay in France and make a comeback in the knockout rounds. But Deschamps and team doctor Frank Le Gall came to Benzema's room and the team doctor told Benzema, "I'm sorry Karim, but you have to leave." Deschamps remained silent without saying a word, which made Benzema realize that Deschamps wanted him out of the team to "clean up", which would have been the perfect reason to start Giroud.

Roncero also said that Benzema did not want to argue about it. After receiving the news of his departure from the team, he quickly packed his bags and returned to Madrid. The French team doctor has since admitted to Benzema that it was Deschamps' instructions to let him go and that the team doctor was just an evangelist.

C41-year-old Law hopes to play in the 2026 World Cup

According to Picture Post, on December 21st Crowe has an amazing plan for the future. He wants to play in the 2026 World Cup at the age of 41. It will be Ronaldo's sixth World Cup trip, but first, Ronaldo needs to find a new team.

The United States, Canada, and Mexico will jointly host the 2026 World Cup.

25.78 million people in the U.S. watched the World Cup final, making it the highest men's soccer match in history

The World Cup final between Argentina and France on Dec. 21 became the most-watched men's soccer match in U.S. history, according to U.S. media reports.

In the U.S., 25.78 million viewers watched the World Cup final, the most-watched men's soccer event in U.S. history.

While the match was extremely well watched, the most watched soccer match in the U.S. came from the 2015 Women's World Cup final in the U.S. vs. when 26.7 million viewers in Japan watched the match via broadcast.

Qatar prepared two sets of Bisht each set of black robes cost about 2,000 dollars to produce

According to foreign media reports, on December 21, Argentina and France prepared two sets of team Bisht black robes to participate in the World Cup final.

When Argentina beat France to win the World Cup, the Qatari Emir (King) personally dressed Lionel Messi in a black cloak with gold trim, symbolizing glory, as the FIFA president applauded. The robe cost about $2,000 to make and was made by Qatari tailor Mohammed Abdullah Al Salem. The robe was hand-embroidered and went through seven different stages until it was fully delivered.

The tailor's store prepared two different sizes (long and short) for Messi and Lowry Bisht Al Seem said, "Their request was to be as light as possible, and then we understood this because they wanted to wear the robe and still be able to see the players' jerseys."

Marketing Cooperation

Tottenham Hotspur and Inglis Grenadier Off-Road agree to partnership for years

On December 21st, Tottenham formally announced that the club had entered into a multi-year partnership agreement with Inglis, under which the Grenadier off-road vehicle will become the official vehicle of Tottenham FC.

In December 2020, Tottenham and INEOS first entered into a partnership. At that time, in the context of the new Crown Pneumonia outbreak, INEOS became Tottenham's official hand sanitizer supplier, providing the stadium with state-of-the-art contactless hand washing stations to help fans return safely to the stadium for matches.

Zhou Guanyu Successfully Renews Contract with HSBC China

HSBC Bank (China) Limited ("HSBC China") recently announced a new chapter in its partnership with China's first Formula One driver, Zhou Guanyu, who will continue his journey as HSBC China's brand ambassador in 2023. The renewed cooperation between the two sides also reflects HSBC's continued support for China's new generation of fearless challenges and the courage to pursue their dreams, and further explains this HSBC see new possibilities full of confidence in the spirit of the brand full of confidence and determination.

Serie A and travel service company KINTO renew contract

ZOAEnergy Becomes the Official Energy Drink of the American Football League's XFL

Recently, ZOAEnergy became the official and exclusive energy drink of the United States Football League. Throughout the season, ZOA and the XFL have curated fan experiences and activations that will be rolled out in and out of stadiums. Loyal fans will have access to exclusive tickets to all home games, from pre-game tailgate rallies and fan parties to branded gifts, tastings and engaging promotions. In addition, every bleacher area in every stadium will be transformed into an official "ZOAEnergy Fan Zone."

Mitsubishi is the Official Automotive Partner of the Four Hills Ski Jumping Competition this season

Mitsubishi Motors Germany has recently become the official automotive partner of the prestigious Four Hills ski jumping event for the 2022/23 season. This is Mitsubishi's first appearance at a major ski jumping event. Under the agreement, Mitsubishi has secured advertising rights in all four venues, and the brand's logo will also be featured on the event's website and in all marketing materials for each event.

Matt Ishbia is has 77% of the company's shares worth $5.1 billion, while Justin Ishbia holds 22% of the company's shares. It is worth noting that Matt Ishbia is a basketball player at Michigan State University.

In September, Suns owner Robert Sarver was banned from all Suns and Mercury business for a year and fined $10 million for racial discrimination and misogyny. Savo then announced that the team would be sold as soon as possible.

China applies for 173 Mbappe trademarks, 7 of which have been approved

The 2022 World Cup has ended, and Mbappe won the Golden Boot Award with 8 goals in 7 matches. According to the Enterprise Survey App, there are 173 trademark applications for "Mbappe" in China, and the applicants include many companies and natural persons in the fields of trade, food, jewelry accessories and sporting goods.

At present, seven trademarks have been successfully registered, the international classification includes medical supplies, clothing, shoes and hats, scientific instruments and so on. In addition, there are 153 "Mbappe" trademarks have been in the invalid state, 13 trademarks have been rejected to check.

Nike Group Revenue of $1.315 Billion in Q2 FY2023

Recently, Nike's fiscal 2023 second quarter earnings report announced revenue of $13.315 billion, up 27% year-on-year. Among them, Nike's own business revenue reached $5.4 billion, up 25% year-on-year. With exchange rates unchanged, revenue from Nike's branded digital business grew by 34%. After the release of this quarter's financial report, Nike shares rose more than 12% after hours.

Nike's performance this quarter is a testament to the deep connection we have with our consumers," said Rosho Tang, president and chief executive officer. Our top line growth was broad-based due to our expanding digital leadership and brand strength. These accomplishments give Nike confidence that this year's results will continue to drive our momentum with our competitive advantages."

Compared with the same period last year, Nike Greater China's second quarter revenue reached 1.788 billion U.S. dollars. Nike said that this year's Tmall "Double Eleven" China and Nike continue to lead the industry in terms of brand influence, online customer traffic, membership transformation, effectively promote the performance growth. At the same time, the Greater China region this quarter inventory levels have returned to normal, to achieve a double-digit decline. Nike will continue to invest in technology innovation and local marketing, and is confident in the long-term growth of the Chinese market. Nike will continue to promote its "In China, For China" localization capabilities and continue to bring localized products and services to Chinese consumers.

Setting a Team Record! Over 45,000 Spurs vs. Warriors Tickets Sold on Jan. 14

By Jeff McDonald, San Antonio Express-News, Dec. 20 The Spurs have reportedly said they have sold more than 45,000 tickets to host the Warriors on Jan. 14, Beijing time.

This will be the most watched home game in Spurs history and will be the most watched game NBA game in the state of Texas.

EagleFootball USA's Acquisition of Club Lyon Officially Completed

On December 21, EagleFootball USA officially completed its acquisition of Ligue 1 club Lyon.

The acquisition of EagleFootball, held by wealthy American businessman John Textor, was officially completed with the acquisition of Lyon's parent company, OLGroup, in the club's construction, and the new shareholders will increase their capital by 86 million euros to hold 77.49% of its original shares.

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