Li Tie (1977-), footballer
In the stage of the press repeatedly "lost footing", such a phenomenon in his coaching career seems to have become a norm. As early as in the period of coaching Hebei Huaxia Happiness, he in the conference on the national team leader Guo Bingyan bombardment, the industry people jaw-dropping. The reason behind it was just a little friction over the recruitment of international players, and Guo Bingyan asked Li Tie, as a local coach, to take the initiative to cooperate with the FA. This request provoked Li Tie's strong dissatisfaction: "What's wrong with our local coach?" The incident was so sudden that even the management of the club at the time was caught off guard and could only drive to Beijing urgently to help the head coach clean up the mess.
During the coaching period of Wuhan, Li Tie had questioned the tactical system of Shenhua team in the conference that it was "not advanced enough", which triggered the strong resentment of Shenhua fans, and thus won the nickname of "Li Advanced".
After serving as the head coach of the national team, Li Tie frequently made high-profile speeches in the post-match conference, emphasizing objective difficulties, which became the main theme of his speech. Almost every conference becomes a trigger for hot topics.
After the 0-1 loss against Japan, Li Tie boasted after the match that he had gained determination through the game, claiming that "only our national team can be brought up well by our countrymen", which is an unbelievable statement. After the 2-3 loss to Saudi Arabia, he described the team as "children without a home", unable to go anywhere except a small room. This kind of statement seems to be justified, but Li Tie does not seem to realize that his irresponsible expression is undoubtedly a huge blow to the team that provides quality logistical support for the national team.
Temperament shortcomings and lack of crisis communication skills magnified
In the vast land of our country, the people of Northeast China are known for their extroversion and good expression. As a Shenyang native Li Tie, also has this gene, bold and outspoken, but also good at rhetoric. However, in the process of communication with the media, Li Tie has never been able to find the right balance, what should be said does not say, what should not be said but published freely. This kind of temperament in his coaching career in the Chinese Super League has been revealed, but due to the leadership of Hebei Huaxia Happiness, Wuhan Zhuoer and other clubs in the middle of the league, the attention is limited, Li Tie's shortcomings of temperament has not been fully exposed.
In contrast, the national team's attention is exponentially higher, as the national team manager, Li Tie is always under the microscope of the media and fans, a micro-expression of the manager, a simple sentence, may be infinitely enlarged. From this point of view, Li Tie is too egotistical in nature, the expression of the pursuit of individuality, arbitrary, coupled with long-term tension with the media, frequently triggered by the social debate is also an inevitable result.
In addition, long-term overseas closure, the team's poor performance and the media and fans of the verbal attacks, these factors are also prone to trigger Li Tie's own anxiety accumulation. Coach is also a person, Li Tie and the current batch of international players of similar age. The outside world is generally concerned about the psychological exhaustion of the international players, but often ignored the psychological pressure on the coaching staff and logistics team. Li Tie has revealed that due to the loss of the 40 strong match at home, he and the leader of the team Zhang He anxiety to three days and three nights did not sleep, the psychological pressure can be seen.
Not only that, in their own bear psychological pressure at the same time, as the coaching team and logistics team, but also need to be careful to cover up their own emotions, to avoid bringing negative impact to the team and players. Such a difficult and delicate psychological subject, has long exceeded Li Tie's coaching experience and ability range.
Long-term anxiety can not be discharged, coupled with the temperament level of the short board, resulting in Li Tie in the press conference again and again "overturned", the outbreak of big emotions. Unfortunately, the 32-minute long Xianglin sister-in-law type speech, in the social media frantic fermentation, did not let Li Tie win more sympathy and support, but may be further demonized. I'm afraid this is Li Tie had not anticipated beforehand.
