On April 13, a thrilling contest was staged in Gusau. Our country
women's soccer
After leading 2:1 in the first round, they fell behind 0:2 in the second round, only to complete a miraculous comeback in overtime to win 4:3 on aggregate and succeed in winning Tokyo!
the Olympics
Tickets. Passionate moments on the field of play are framed in this picture , source: visualize our country.
At the same time, the other side of the men's football World Qualifier Forty China's regional business cooperation negotiation held in Gusu. China
national soccer team
Association, Ford Bauer and other relevant persons in charge of inviting corporate guests to cheer for our men's soccer team and discuss cooperation and development plans.
At the fair, the Chinese
national soccer team
Deputy Secretary General of the Association, Mr. He Xiaofeng, gave a detailed introduction of the basic situation of the 40-team tournament in our country. He said that the remaining eight matches of our team's group will adopt the tournament system and will be held at the Gusau Olympic Sports Center from May 30 to June 15 to face teams from Guam, Maldives, the Philippines and Syria.
The commercial head also introduced the sponsorship partnership opportunities for the tournament and the communication value of the tournament. He cited the 2019 Forty Ten tournament in which our team hosted Guam as an example, noting that the match attracted nearly 40,000 viewers, with a cctv5 rating of 0.91% and a market share of 10.36%, making it the most watched program of the day in the full range of live broadcasts.
China's player Eckerson (second from right) shoots on goal during a match against Guam on the night of Oct. 10, 2019 at Tianhe Sports Center in Guangzhou, China. On that night, China's team beat Guam 7-0. By Chen Ji Min, China News Agency
our country
women's soccer
Olympic qualifiers advance with home win over South Korea
the Olympics
After, the media and the masses are interested in our
women's soccer
's attention is at a high point, with related news and information instantly hitting the screens. #Country
women's soccer
Advance to Tokyo
the Olympics
#Twitter topics quickly shot to the top of the Hot 100, with a total of 11 "
women's soccer
"Related topics on the microblogging hot list.
The data provided by Ford Bao company shows: television broadcast, the game became a segment of the highest CCTV ratings program, hit a segment of the peak ratings in the past two years, cctv5 broadcast of the game to cover the TV audience of more than 20 million, in the afternoon on weekdays, this ratings data is very high.
Statistically, as of 12 hours after the race, information about the country's
women's soccer
The number of news reports reached more than 350,000, and the influence and attention of our team was evident.
For brand customers, the collaboration of China's team competition is the perfect time to break the circle of communication, and the 40 strong tournament will usher in a good opportunity to continue to expand the dissemination. The tournament will make every effort to create a "broadcasting national team", with CCTV TV channels as the first, superimposed on a variety of new media channels to aggregate the dissemination, to realize the distribution of multi-end, to help the tournament funded brands to embrace a wider range of audience groups.
Au Chuliang at the event. China
national soccer team
Photo courtesy of the Association.
Ford Bauer said that this forty game sponsor rights and interests will also be more fully multi-dimensional display, venue led ads, 3d carpet, infield physical display, tournament backdrop, stadium corridors, etc. can be the sponsorship of the brand for multi-angle exposure, to complete the high-frequency, high-efficiency dissemination.
During the communication session, the sponsor of our team introduced us through a video about the cooperation between the company and Chinese
national soccer team
The changes that occurred after the ball cooperation called for more companies to join our team family. The invited guests exchanged suggestions and ideas on activation marketing with the organizers, and the agency head also said that he would recommend the Forty to his clients from multiple channels.
The event eventually culminated with the appearance of Au Chuliang, a member of the coaching staff of the current men's national soccer team of China who had participated in the 2002 World Cup. He was very positive about the national team's preparation for the tournament, saying that the whole team is now full of confidence and high morale, and is determined to achieve the desired results.
