In the world of soccer economics, Nike's shirt sponsorship deal with Inter is a valuable transaction, with the fixed annual payment of €21.25 million being the tip of the iceberg, and the real attraction being the additional bonus mechanism linked to the performance of the men's and women's soccer teams. Meanwhile, the U-Power's €18 million sponsorship is also linked to the performance of the first team.
Taken together, Inter's revenues this season have exceeded the 200 million euro mark, and that's just before the Champions League last-eight advancement bonuses are factored in.
So who are the biggest winners in this title-winning feast? The answer may not be so obvious.
