FC Barcelona has entered into a strategic alliance with Italian fashion giant Herno, who will be the official partner of the three top teams - men's, women's and basketball - from the 2024/25 season onwards. From January next year, the players and staff will officially wear Herno's stylish uniforms, the first time the three teams have shared a single brand partner. This partnership is the result of a common pursuit of excellence. Barcelona, with its Catalan roots and soul, is committed to tradition, while Herno, whose name originates from a river on the shores of Lake Maggiore in the Italian town of Lyssa, is closely linked to the local craftsmanship, which has remained consistent over the years. Exploring the history of Herno, from the first raincoat in the 1940s to today's diverse product line, Herno has witnessed the pinnacle of Italian manufacturing craftsmanship for more than 70 years. The second generation of Claudio Marenzi has taken the brand to the international stage with a commitment to research and development, technology and design innovation, incorporating traditional sewing techniques, Herno has become a pioneer in the use of efficient fabrics by incorporating Italian style and sustainability into its constantly renewed products. The fusion of style, function and technology is the soul of Herno clothing.
