On July 17, a message circulated among fans - Beijing
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The soccer club quietly shelved a sports Frisbee with the team's logo on it in its official store, with a price tag of 88 yuan. The move quickly triggered a hot debate on Weibo, with many fans expressing their displeasure, teasing
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This move for the "big appetite". I found in a treasure search, the same type of Frisbee price is generally between 20-50 dollars, it is no wonder that it will provoke the fans of the general dissatisfaction.
Globally, it has long been commonplace for clubs to sell souvenirs. Take Euro 16 as an example, souvenir sales amounted to 300 million euros. However, due to the domestic soccer clubs to build a team for a relatively short period of time, the team culture is relatively weak, the sale of souvenirs in this field has been in a marginalized state.
However.
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As a team with a solid fan base in the Chinese Super League, it has also been criticized for its souvenir sales. Particularly noteworthy is the decline in the overall level of Chinese soccer in recent years. Achievements are closely linked to the market, and the Chinese Super League teams have a long way to go in their operations.
Now, the Chinese Super League is in full swing, but both the media, public opinion and fans, have felt a dull atmosphere. Four words to describe this year's Chinese Super League, I'm afraid it is "full of dirt". Once Guangzhou's two strongest teams were once star-studded, with Paulinho, Konka, Xavi and other stars still in the limelight. However, this year's game is not interesting, and the two teams are even at the bottom of the table. Fans are willing to wait a decade for a sword to be sharpened, but the years are not forgiving. Chinese soccer needs to strengthen its youth training and cultivate its team culture, rather than over-consuming fans.
