The hidden truth behind a much-anticipated plan to broadcast an event that suddenly fizzled out at the last minute is baffling. It was reported that Wuhan Sanzhen's jersey advertisement became the trigger, sparking a wide-ranging discussion and perhaps the very move that led to CCTV5's temporary withdrawal from the airwaves. Just after the Chinese Super League break, Wuhan Sanzhen announced a high-profile commercial tie-up, suspected to include a well-known male product brand in the chest label. The news quickly made waves among the public, with all sides of the argument. Some fans have said that supporting the team is the hard truth, regardless of the type of advertisement; however, others are concerned about whether such a partnership would seem out of place on the pitch - after all, the tournament's viewer base is far more than just adult males.
Perhaps it was the advertisement on the jersey that caused CCTV5 to make a sudden change of heart when broadcasting the match between Wuhan Sanzhen and Beijing Guoan. Although we are only speculating based on this phenomenon, we can't rule out the possibility that CCTV is just making regular program adjustments.
