In the Football Night interview on February 18, Xu Shang, an investor in the music department of Chinese Super League powerhouse Qingdao West Coast, shared behind-the-scenes stories of the team, as he fondly expressed his love for soccer.
--Operational challenges
Xu Shang revealed that last year, the club only need to invest 50 million to 60 million yuan to avoid relegation, however, this year the situation is very different, it is expected that the investment needs to be increased to 80 million or even 100 million yuan to maintain the current level.
--The Road to Team Renewal
Talking about the changes in the team, Xu Shang said with emotion, "Since Ge Zhen joined the team, he was shocked by the current situation of the team and believed that we should not be satisfied with the China First Division League. He brought with him the system of the team he used to play for, and we have adjusted accordingly, and together we have pushed the team towards professionalism. Although we are still young in the Chinese Super League, we are working hard to improve. Why did you bring in Hisashi Kurosaki's team? Because I am eager for change."
--Merchandising Dilemma
Xu Shang admitted that the team's chest, back and title sponsorship have not yet been implemented. On the one hand, the market environment is not good, on the other hand, Chinese soccer as a whole is in the doldrums, and many companies have a wait-and-see attitude.
--Football Sentiment
Regarding his love for soccer, Seo-Sang said, "Many coaches have said that I am keen to participate in technical and tactical discussions, but it is not true. I love soccer and consider it my life. I enjoy playing alongside the team and sharing the same fate with everyone. As an investor, I know that I need to remain calm. I told Hisashi Kurosaki that I would go into the lounge and cheer him on when he needed it; if he didn't, I would keep my distance."
