On October 17th, the Japanese media reported that the J-League is actively seeking changes, and may even break through the geographical restrictions and introduce a corporate naming mechanism for the first time. In this regard, senior media person Miao Yuan pointed out when talking about the policy of renaming clubs in the Chinese Super League that the internal opinions of those who formulated this policy were not unified, and there was a lack of unanimity in their stance.
Big 5 fans divided over FA name change policy
The Japanese J-League is reportedly mulling a series of reforms for next season, including breaking down geographical boundaries (local teams are expected to hold matches at large stadiums in the metropolitan area and set up branches in major cities) and opening up naming rights to corporations.
As soon as the news broke, Miao Yuan took to social media to voice his opinion: he had discussed the topic of the name change on several occasions and found that the decision makers who formulated the policy were not working in unison. At the beginning of the year, higher-level decision-makers felt that the country's professional clubs were too tied down, and that an in-depth study of the issue was needed. If the current neutral name policy is correct, then the JFA is undoubtedly wrong to push for corporate titles, which will lead to a downward spiral for Japanese soccer, losing both its future and its moral ground!
